ORF401 Syllabus

Lectures

Part I. Introduction

Date Title Reading Notes
2/4 Overview of eCommerce, Enrolled Students Zero to One: Notes on Startups by Peter Thiel and Moovel Current News_2/4/19;
"MyPerspective" Assignment (Due (submitted to BlackBoard) 2/6)
2/6 Perspectives on eCommerce Background books by Thiel,
Mui,
Kahneman,
Adam Jonas video, ... or real basic background from Laudon Ch 3 or Deitel 3;
The Internet and the World Wide Web,
Current News_2/06/19, PHP v Python as client-side interpreted, high level languages with dynamic typing

Part II. Software Technologies and Case Studies of eCommerce

Initial discussion of Lab 3: Client-Side Processing with HTTP

Initial discussion of Lab 3: Client-Side Processing with HTTP

Date Title Reading Notes
2/11 HTTP Servers, Basic Client-Server Example, Server-side Data and Transaction Processing; eBusiness Models, HTML nVIDIA ; Handout2; Bessemers Top 10 Laws of eCommerce; How Search Works; html5 Tutorial; Basic background: Laudon Ch 2 or Deitel Ch 3 and Dietel 10.6-10.7, 29.1, 29.3-29.6 eBusiness Notes; Access to cPanel; Current News_2/11/18
2/11 Precept Preparation for Lab 1;Plus: JAVA, PHP and cPanel, Hall 16.2-16.5,17.4, 18.1-18.6 (JAVA Related) ;
HTML5 Reference,
PHP Tutorial,

Personal cPanel: Small-scale shared LAMP web environment for individual students, faculty and staff.
,
cPanel User Guide,
Python Tutorial,and
Quick HTML Reference
Lab 1 HandyRides
2/12 Special Seminar: Ben Baldanza*86, most recent CEO, Spirit Airlines STAR Lessons in Leadership 4:30 pm Simpson International Building, Room A71;
2/13 Client-Side Processing. Example:
Handout3
JavaScript Tutorial ;
Hall Ch19.1 - 19.6
JavaScript Notes 2/13/18;
Current News_2/13/19
2/18 Cookies; Handout4 ;& Intro to CSS and Beyond HTML:XML Cookie Tutorial;
Cookies & PHP;&
CSS Tutorial,
Current News_2/18/18,
Cookies Notes 2/18/18
2/18 Precept Lab 2: Server-Side Processing with HTTP - Part II
2/20 Special Seminar: Laura Kornhauser'03,President & Co-founder, Statyfy "Where AI meets IQ" "eCommerce Lessons from FinTech"

Current News_2/20/19
2/25
2/25 Precept Cancelled (Covered in class)
2/27 WebGL Learning WebGL,

WebGL Models: End-to-End, W. Chun
WebGL Notes 2/27
Current News_2/27/19
3/4 Special Seminar: Rob Hill'84 President, Americon Consulting
"Internet Auctions: Game Theory and (Ir)rational Behavior"
Auction Reference Links;
Auction-Theory Notes;
Current News_3/4/19
3/4 Precept Lab 3: Client-Side Processing with HTTP Cookie Tutorial Current News_3/4/19
3/6 Special Seminar: Spencer Lucian'08,VP, Operations and Business Intelligence, FromYouFowers.com "Using the Internets to: Make Hay When the Sun Shines; Else, Preparation." Current News 03/06/19
3/11 Special Seminar: Daphne Earp Hoppenot'08, Yext "From concept to IPO" Assignment: HW2 "What I'm missing" Due Wednesday, March 13 , Current News 03/11/19
Precepts 3/11 Mid-term Week: Precept Canceled; However.... Think about who you'll work with on...

HW4: Final Project - Preliminary Proposal
Due 3/26
3/13 Assignment: HW2 "What I'm missing" Due Wednesday, March 13
Janai, J. et al. Computer Vision for Autonomous Vehicles: Problems, Datasets and State-of-the-Art
Instructions on Reading and Preparation for Class on March 27, Testimony given by Prof. K. to NJ Assembly Comm on Transortation, Monday, March 11
3/18 - 24 Midterm Break Work on Designing Your Final Project While on the Beach
3/25

Required Reading instead of formal class (although we did have class..


Janai, J. et al. Computer Vision for Autonomous Vehicles: Problems, Datasets and State-of-the-Art
Instructions on Reading and Preparation for Class on March 27
3/27 Basics of Driverless
Beyond HTTP: TCP/IP and Socket Communications
Handout6
TCP/IP Tutorial
TCP/IP IBM Book
Lab 5: Beyond HTTP,
Interesting Links 3/27/19, TCP-IP Notes 3/27 Homework #4
4/1 Presentations of Summaries of
Janai, J. et al. Computer Vision for Autonomous Vehicles: Problems, Datasets and State-of-the-Art
By Class of Orf401S19 Current News_4/01/19
4/1 Precept Final Project StoryBoard Presentations Current Partners ,
Final Project Prelim Proposals
4/3 Special Seminar: Troy Ewnachyna'94, Former VP Business Development and Digital Strategy, NBC Sports & Olympics; Creator of 3on3 Hockey "Streaming SuperBowl LII,Achievements & Lessons Learned", Current News_4/03/19
4/8 Continuation of Presentations of Summaries of
Janai, J. et al. Computer Vision for Autonomous Vehicles: Problems, Datasets and State-of-the-Art
By Class of Orf401S19 Current News_4/08/19
4/8 Precept Final Project Updates... Discussion of issues. Current Partners ,
Final Project Prelim Proposals
4/10 Finishing the Presentations of Summaries of
Janai, J. et al. Computer Vision for Autonomous Vehicles: Problems, Datasets and State-of-the-Art
Plus...Basics of Driverless
By Class of Orf401S19 Extracting Cognition out of Images for the Purpose of Driving Current News_4/10/19

Part III. Operational Considerations and Case Studies

Date Title Reading Notes
4/15 No Class... I ahave to be at a conference during the day. Consider this the precept...Do Independent work on Final Project with your partners work on your own... in class or at a work area in Sherrerd
4/15 Precept: We will have clss from 7:30 to 9:30 Hope you can come for all Internet Pricing Internet Pricing Notes 4/15 InterestingLinks_4/15
4/17 Special time 7:30 -> 8:50pm (no class regular time) Special Seminar: Antigone Valen'15, JP Morgan Analyst The Lyft IPO HW#5 Comparing Lyft & Uber InterestingLinks_4/17
4/22 Internet Pricing Internet Pricing Notes 4/15 InterestingLinks_4/22/17
4/22 Precepts, Time changed ... Time changed to: 4/23 @ 4:30pm. Friend Center. Convocation Room Seminar by Christopher Hart, former chairman, NTSB.
Automation Challenges for Autonomous Vehicles
4/24 Comparing Lyft & Uber (HW#5) Class presentations & discussions of HW#5 What Exam May Cover
InterestingLinks_4/24/17
4/30

12th week exam

two-sided 8.5x11 cheat sheet Orf401S18 Exam,
5/1 Review of 12th week exam, Prepare for final Project Presentations InterestingLinks_5/01/19

Note: This schedule is tentative and may change during the course of the semester.

Standard Reference Textbooks and Readings

Additional readings will also be handed-out from time to time. Your
are responsible for completing the readings prior to the first day
that they will be discussed in class.

Assignments

You must complete the following assignments during the course of the semester:

e.

Description Due
Lab 1: Server-Side Processing with HTTP - Part I 2/13
Lab 2: Server-Side Processing with HTTP - Part II 2/22
Lab 3: Client-Side Processing with HTTP 3/10, This is a HARD deadline
Lab 4: Client-Side Processing with HTTP - Part II Merged with Lab3 above
Lab 5: Beyond HTTP 4/22
Lab 6 (PS 1): Capacity: Issues and Analysis 4/29

Final Project

A Final Project Symposium will be held on Friday, May 10 at 10:00am in Room 101 ORFE. Each group has only 20 minutes for their presentation including: setup time (have everything ready), presentation (15 minutes MAX), and discussion (3 minutes). Attendance will be taken. You will need to sign in and out.

The written element of the Final Projects are due the following Monday 5/13. (Examples from the 2008 final projects).

Virtual investments by the class of 2013 at the beginning in the semester of eCommerce companies was less than spectacular. Class gains were 2.75% while the S&P; gained 4.2% .

If everyone would have simply bought the average gain would have been 9.11%! Biggest winners were Kyle O'Donovan and Brian Berkowitz (34.25%, 32.53%). Biggest losers were Chetan Narain and Steve Chen/Dao Mi (-20.96% and -18.21%) Tabulated results

After the presentations, we will have a class PICNIC on Friday May 10, (4pm-7pm) @ 42 Cleveland Lane. Swimming may be available (if the price of gas ia cheap enough to heat the water.).
Hopefully at worse we can shoot pool (but I've never played pool before 🙁 ) You are welcome to bring a guest.

Grading

Grades will be based on your performance on problem sets and labs (30%), a "11th week" exam (30%), the final project (30%) and 10% class participation.